Corporate Press Releases

Introducing the Ice Sheers Collection from Avon

Fun, Fruity Fragrances Inspired by Summer’s Icy Treats

Aug 1, 2010

From the mouthwatering appeal of chilled sorbets to the refreshing temptation of icy granitas, Avon drew inspiration from the cool freshness of frosty indulgences in creating the Ice Sheers Collection. Comprised of three lush scents infused with ripe fruit notes—Refreshing, Delicious, and Luscious—the Ice Sheers Collection lets you treat yourself to a burst of cool freshness every day. Fun, flirty and feminine, each frosty fragrance stimulates the senses and drenches you in juicy coolness.

Iced Sheers Refreshing opens with notes of cool, icy watermelon, evoking playful summer fun. A heart of deliciously fresh, ripe pear tempts the senses with its savory, invigorating aroma, while a base of whipped vanilla gives the cool fragrance a warm, textured twist.

Iced Sheers Delicious teases the sense with a juicy blend of blackberries, sugar and a drop of lemon juice, creating a subtly sexy introduction. A mojito accord blending chilled lime, spearmint, rum notes and simple syrup infuses the fragrance with an addictive, intoxicatingly cool energy. A base of cool musk brings out the mouthwatering quality of the icy fruits.

Iced Sheers Luscious opens with radiant, fruity, tangy citrus for a fresh, fun flirty energy with modern sparkle. A heart of frosted orange blossom gives the fragrance a fruity-sweet feel with sheer, fresh, petally undertones. Lemon Meringue creates a creamy finish enriched with irresistibly crisp lemon.

The popsicle-inspired packaging contributes to the multi-sensory icy appeal of the frosty fragrances, completing the infusion of coolness.

AVAILABLE: August 2010

PRICE: $16.50

WHERE TO BUY: Available exclusively through Avon Representatives.  To locate an Avon Representative call 1-800-FOR-AVON or visit

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