Corporate Press Releases

Avon Names New President, Global Marketing

William F. Susetka Brings More Than 25 Years Of Global Beauty Marketing Experience

Dec 10, 2001

Avon Products, Inc. (NYSE: AVP) today named beauty industry veteran William F. Susetka as president, global marketing, effective January 2, 2002. He will report to Susan J. Kropf, president and chief operating officer.

Mr. Susetka will have responsibility for all of Avon's global marketing functions, including research and development and advertising, as well as marketing research and strategy for Avon's global direct selling beauty brands.

Mr. Susetka, age 48, joins Avon from Clairol, Inc., where since 1999, he has been president, US Consumer Business. From 1996 to 1999, he was president, Clairol International. He joined Clairol in 1975 and held a series of increasingly more responsible positions, mainly in marketing and general management.

"We are delighted that Bill is joining Avon at this exciting time, as we move ahead with our aggressive plans for accelerating growth and strengthening our beauty brands worldwide," Ms. Kropf said. "Bill is a world-class marketer and an exceptional leader. His experience and operating skills will be extremely valuable to Avon as we target an increased share of the global beauty market."

Mr. Susetka is a member of the board of directors of the Cosmetics, Toiletries and Fragrance Association (CTFA), the leading beauty industry association in the U.S. He holds an MBA from Columbia University and a BS from Rensselear Polytechnic Institute.

Avon is the world's leading direct seller of beauty and related products, with $5.7 billion in annual revenues. Avon markets to women in 139 countries through 3.4 million independent sales representatives. Avon product lines include such recognizable brands as Anew, Skin-So-Soft, Advance Techniques Hair Care, beComing and Avon Wellness. Avon also markets an extensive line of fashion jewelry, apparel and collectibles. More information about Avon and its products can be found on the company's award-winning web site .


SOURCE: Avon Products, Inc.

Contact: media, Victor Beaudet, +1-212-282-5344, investor, Carol
Murray-Negron or Renee Johansen, +1-212-282-5320, all of Avon Products, Inc.


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