Reese Witherspoon Launches the Avon Women's Empowerment Bracelet to Honor the 100th Anniversary of International Women's Day
Avon Empowerment products and programs in more than 50 countries have raised more than $30 million to end violence against women
Mar 7, 2011
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"Although the problem may seem insurmountable, there are ways for women and men everywhere to help bring an end to violence against women across the globe," said Reese Witherspoon, Avon Global Ambassador and Honorary Chair of the Avon Foundation for Women. "The Avon Empowerment Bracelet is a simple, but powerful, way to raise funds to reduce violence against women. As a woman and as a mother, I urge you to join me on this very special anniversary of International Women's Day to end this epidemic by wearing and giving the bracelet to friends and family."
The new bracelet, part of the Avon Women's Empowerment product collection, is accessibly priced at just $10.00 each. One hundred percent of net profits ($8.04 for each bracelet sold) will benefit Avon Foundation for Women programs dedicated to ending violence against women. The new bracelet features assorted faux-stone, glass and silvertone beads with an "infinity" charm on a stretch bracelet, representing the unlimited opportunities for women when they live violence-free lives. The Empowerment products are available through Avon Sales Representatives in more than 50 countries by calling 1-800-FOR-AVON or by visiting www.avon.com.
Women and men can also raise life-saving funds to end violence against women across the globe by:
· Purchasing songs from Avon Voices, the company's first-ever global online singing talent search for women and songwriting competition for men and women. A percentage of the purchase will support the Avon Foundation for Women's global campaign to end violence against women. Find out more about music purchases at Avon Voices.
· Designating the Avon Foundation for Women as their favorite nonprofit on eBay, which allows buyers to donate $1 or more every time they make a purchase on eBay and pay with PayPal. eBay sellers also can contribute to
The Avon Foundation for Women, the world's largest corporate-affiliated philanthropy focused on issues that matter most to women, was founded in 1955 to improve the lives of women. Through 2010,
(i)Bureau of Justice Statistics, Intimate Homicide Victims by Gender
(ii)UNIFEM report, Not A Minute More: Ending Violence Against Women
Avon Fact Sheet
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2013 Annual Report
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For in-depth corporate archives, please visit Avon's online digital archive collection at the Hagley Museum. Click here to launch the site.