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Avon Celebrates 125th Anniversary in Mexico City

Chairman & CEO Andrea Jung and Rosa Maria Salazar Continue Avon’s New $2 Million Commitment to End Violence Against Women

Avon Has Raised More Than $30 Million in More Than 50 Countries to End Violence against Women

May 18, 2011

MEXICO CITY – May, 17th – Avon Chairman and CEO Andrea Jung today joined Rosa Maria Salazar, General Manager of the National Refuge Network, to celebrate Avon’s 125th Anniversary in Mexico City, the eighth stop on the 16-city “Avon Believe World Tour.”  More than 5,000 Avon Representatives joined to celebrate the company’s heritage and belief in its mission to empower women.

During the event, Jung and GRAMMY® Award-nominated singer and composer and UNICEF Ambassador for Latin America and the Caribbean Diego Torres presented a grant of $60,000 dollars to Rosa Maria Salazar, General Director of Red Nacional de Refugios to continue its work to support victims of domestic violence. The donation was part of the new $2 million Avon Global Believe Fund created to help support women’s domestic violence shelters and agencies in each of the 16 cities on the tour, as well as other Avon markets worldwide. Avon and the Avon Foundation for Women are funding an international network of outstanding nonprofit organizations to help them provide critical life-saving services for victims of domestic violence and their families. This global effort also aims to draw attention to the alarming lack of adequate services for women and children who are victims of domestic violence in communities everywhere.

“As the company for women, Avon feels an obligation and responsibility to play a leadership role in helping to improve the lives of women around the world, and we truly believe we can make a difference,” says CEO Andrea Jung. “Avon was founded in 1886, and has been inspiring and financially empowering women for 125 years.  Today, Avon is the largest engine of economic opportunity for women on earth, serving more than six million Avon Representatives in over 100 countries.”

“We are honored to receive this great contribution from Avon. Red Nacional de Refugios was initiated in November 2004 with the aim of bringing together refuges offering security, protection and specialized care for women and their children who live at risk of domestic, gender-based or sexual violence, or who have been victims of people trafficking,” says Salazar. “Avon is truly one of the only companies that transcends cultures and continues to empower women financially,” she concludes.

Throughout 2011, approximately 125,000 Avon Representatives are expected to participate in the Avon Believe World Tour as it stops in London, Istanbul, New York, Chicago, Mexico City, Warsaw, Moscow, Sao Paulo, Buenos Aires, Manila, Shanghai, New Delhi and Johannesburg.

Avon’s new $2 million commitment is in addition to the company’s previously announced financial donations to other major partners in global efforts to stop violence against women including: the United Nations Trust Fund to End Violence Against Women; Vital Voices and the US State Department to establish the Global Partnership to End Violence Against Women; and Cornell University Law School for the creation of the Avon Global Center for Women and Justice. Through the end of 2010, Avon global philanthropy has donated more than $30 million to support awareness, education, direct service and prevention programs aimed at reducing domestic and gender violence in more than 50 countries.

Other 125th Anniversary Programs
In addition to the Avon Believe World Tour and Avon Global Believe Fund, Avon is also celebrating 125 years of empowering women with its previously-announced program, Avon Voices, the first-ever online singing talent search for women and songwriting competition for women and men. A renowned judging panel of music industry leaders from around the world includes: Fergie, six-time Grammy award winner; Diane Warren, legendary songwriter; Natasha Bedingfield, Grammy nominated singer/songwriter; Diego Torres, triple-platinum recording artist, GRAMMY® Award-nominated singer and composer, winner of the CAPIF "Celebrity of the Year" Award and UNICEF Ambassador for Latin America and the Caribbean; among others.  The program launched in December 2010 in more than 60 countries, and invites people around the world to share their voices, join in and sings out. More information is available at www.AvonVoices.com.

Avon has partnered with the HagleyMuseum and Library to create a digital corporate archive including Avon brochures, advertising and product images spanning the company’s 125-year history of empowering women.  Avon’s digital corporate archive can be accessed at http://www.hagley.org/library/exhibits/avon/.

About Avon
Avon, the company for women, is a leading global beauty company, with over $10 billion in annual revenue. As the world's largest direct seller, Avon markets to women in more than 100 countries through approximately 6.5 million active independent Avon Sales Representatives. Avon's product line includes beauty products, as well as fashion and home products, and features such well-recognized brand names as Avon Color, ANEW, Skin-So-Soft, Advance Techniques, Avon Naturals, and mark. Learn more about Avon and its products at www.avoncompany.com.

About the Avon Foundation for Women and Avon Global Philanthropy
Avon is a global corporate leader in philanthropy focused solely on causes that matter most to women. Through 2010 Avon global philanthropy, led by the U.S.-based Avon Foundation for Women, has donated more than $800 million in more than 50 countries for causes most important to women. Avon’s funding is focused on breast cancer research and access to care through the Avon Breast Cancer Crusade, and efforts to reduce domestic and gender violence through its Speak Out Against Domestic Violence program. Avon also responds generously to provide support for relief and recovery efforts in times of major natural disasters and emergencies. The company’s global markets sell special products to raise funds for breast cancer and domestic violence, conduct hundreds of events that raise funds and awareness for these causes, and provide critical life-saving information to women everywhere through it global army of more than 6 million Avon Representatives.

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Contacts
For Corporate Communications:
Jennifer Vargas
Director
Corporate Communications
+1 (212) 282-6859
jennifer.vargas@avon.com

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For in-depth corporate archives, please visit Avon's online digital archive collection at the Hagley Museum. Click here to launch the site.

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